What is Azure Information Protection (AIP)?

Azure Information Protection (AIP), now integrated into Microsoft Purview Information Protection, is a cloud-based solution that helps organizations classify, label, and protect sensitive data. It enables businesses to control how data is used, regardless of where it is stored or with whom it is shared. AIP is commonly used to prevent data leakage, ensure compliance with regulations, and maintain data security across various platforms and devices. It can apply encryption, access restrictions, and visual markings to documents and emails.