AR Insights | Sumble

What is AR?

Augmented Reality (AR) is an interactive experience of a real-world environment where the objects that reside in the real world are enhanced by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, haptic, somatosensory and olfactory. It is commonly used in gaming, retail, healthcare, and education to overlay digital content onto the real world.

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What other technologies are related to AR?

AR Competitor Technologies

VR

VR (Virtual Reality) is a competing technology that offers immersive digital experiences, though it focuses on fully replacing the real world rather than augmenting it.

mentioned alongside AR in 54% (6.4k) of relevant job posts

MR

MR (Mixed Reality) is similar to AR but with a greater emphasis on blending the digital and physical worlds, making it a competitor to AR as both aim to combine the real and the virtual, albeit with differing approaches.

mentioned alongside AR in 22% (842) of relevant job posts

XR

XR (Extended Reality) is an umbrella term encompassing AR, VR, and MR, therefore it is partially a competitor and partially encompassing of AR itself.

mentioned alongside AR in 17% (709) of relevant job posts

AR Complementary Technologies

IoT circuitry

IoT circuitry can provide data and sensors that enhance the functionality and applications of AR systems, allowing for more interactive and context-aware experiences.

mentioned alongside AR in 100% (55) of relevant job posts